Showing posts with label Video Marketing. Show all posts
Showing posts with label Video Marketing. Show all posts

Text-To-Speech For Instagram Reels: A Marketing Power-Up

text-to-speech instagram reels ig video marketing

Picture browsing Instagram, but instead of reading captions, a voice is reading it out to you — engaging, concise, and compelling. That is the capability of Text to Speech (TTS) for Instagram Reels. With Instagram focusing more on short-form video content, companies, and marketers need to use every advantage they can to get noticed. 

TTS is not just a gimmick; it is a marketing game-changer that enhances accessibility, interaction, and branding. 

The Rise Of Instagram Reels And TTS Integration 

Instagram Reels has become the go-to format for creators and businesses alike to get maximum visibility. It incorporates interactive elements and engaging short-form videos, which makes it the ideal format to be used in digital marketing. 

The emergence of Text-to-Speech (TTS) on Instagram Reels enables users to include automated voiceovers on their videos, turning plain visuals into interactive, narrated content. 

So why should marketers care about this? Because audio content boosts retention and effectiveness. Humans absorb verbal information in a different way than text, which makes TTS a valuable asset for grabbing attention within the first few seconds —social media's most important engagement moment. 

How Text-to-Speech Supercharges Instagram Marketing 

Increases Engagement Rates 

Reels are already more engaging than static posts, but the inclusion of audio narration keeps viewers engaged for longer. The human mind is programmed to comprehend words quickly when they are heard, so users tend to view the whole Reel if there is a voiceover. This results in: 

● Increased watch times 
● More shares and saves 
● More comments and engagement 

Increases Accessibility And Inclusion 

Not all users can view text on-screen or turn sound on while scrolling. TTS makes content more inclusive, where visually impaired customers and audio-inclined ones can use the site without hindrance. Inclusivity is not only ethical — it also helps increase the size of your potential visitors. 

Accelerates Content Development 

Hand-recording voiceovers are time- and labor-intensive. TTS does away with the necessity of having professional recording devices for voiceover artists, allowing marketers to create high-quality content instantly. Having the capability to turn text into speech at a moment's notice allows brands to produce and post more Reels in a shorter amount of time. 

Develops A Unique Brand Voice 

Consistency is paramount in branding. TTS enables companies to have a consistent sound for all video content. Rather than using various voices or inconsistent recordings, brands can select a particular TTS voice that fits their tone — whether professional, friendly, or humorous. 

Grabs Attention In Sound-Off Mode 

A large majority of Instagram users view videos without sound. TTS guarantees that they are able to consume the message efficiently without having to switch on the volume. This translates to a greater possibility of engagement, even in silent mode. 

Facilitates Multilingual Marketing Initiatives 

It is simpler than ever before to reach global audiences through TTS. Instagram's feature is multilingual, and brands can translate and localize their marketing campaigns without the need to engage multilingual voiceover artists. This is particularly useful for e-commerce brands that sell products globally. 

How To Use Text-To-Speech In Instagram Reels? 

1. Create Or Upload Your Reel: Film your clip or choose one from your gallery. 

2. Add Text To Your Reel: Tap the text icon and enter the script you want to read. 

3. Enable Text-To-Speech: Choose the TTS option from the text menu. 

4. Choose A Voice: Instagram has various voice styles—choose one that best fits your brand tone. 

5. Preview And Adjust: Make sure the narration goes well with the video. 

6. Publish And Monitor Engagement: Share your Reel and observer performance statistics to improve upcoming content. 

Top Instagram Marketing TTS Best Practices 

● Make It Brief And Simple: The attention span is fleeting—make sure your message is brief yet strong. 

● Find The Right Voice For Your Brand: Select a voice for your TTS that suits your brand. 

● Utilize Text And Captions In Combination With TTS: Integrate both visual and auditory components to provide a holistic experience. 

● Try Various Voices And Tones: A fun brand would like an amusing, vibrant TTS voice, whereas a high-end brand could use a refined tone. 

● Incentivize Interaction: Invite viewers to comment, share, or respond to encourage activity. 

The Future Of TTS In Instagram Marketing 

As voice technology powered by AI continues to develop, we should anticipate even more human-like-sounding voices and personalization capabilities. Brands will be able to create their own custom AI voices that sound human and connect even more deeply with their audience. Voice modulation and AI-powered emotional tones could further boost storytelling and marketing efficiency. 

Conclusion 

Instagram Reels with Text-to-Speech is a marketing game-changer. From engagement and accessibility boosts to accelerating content creation and enabling multilingual campaigns, TTS revolutionizes digital storytelling in a way that holds people's attention and keeps them watching. Marketers who master the use of this technology will enjoy a competitive advantage, making their brand's voice heard — literally and metaphorically. 

Begin incorporating TTS in your Instagram Reels today and boost your marketing game!

What To Know About Video Production Hiring

video production hiring needs

When it comes to producing video content for your organization, reviewing professional video production companies like https://www.standbyproductions.co.uk/ is the right move to help produce video marketing content that will drive your business forward. Here are three key things to keep in mind when considering professional video production services.

It would seem that given today’s social media environment, video production is a requirement for every organization as videos are an effective avenue to reach audiences across any number of devices today. Videos are everywhere, be it TV, the internet, tradeshows, social media and outdoor communications - the fact is to successfully leverage video organizations need a comprehensive strategy. 

Why has video become so popular? Well, videos are engaging, effective and detailed, making it possible for organizations to convey their message typically in a span of 2 to 3 minutes. Further, creative video production can either be done in-house or outsourced to companies which offer professional video production services. 

In-house production has its downsides, mainly increased production cost and process. You need to have a dedicated film production team, pay them, buy all the equipment and even accommodate travel, production expenses, and equipment maintenance. To that end, to alleviate a lot of those headaches it’s often better to work with a professional corporate video production partner, who can offer video production services for a flat fee. These video production companies have the experience to guide you through the process both from a creative and technical aspect; all with an eye on helping your organization produce quality corporate video content. 

As you think about integrating video into your corporate communication, marketing, and PR plans let’s look at what to consider when you think about brand film production. Here are key aspects to keep in mind when you think about hiring these video production companies - and how to find the right video production service for your organization. 

1. Define Video Production Requirements 

Before starting the video production, you get to play a major role in ideating the video. Ideation includes deciding the message to be conveyed, the target audience, the way the idea has to be delivered, and the video format (live action, interview, B-roll, animation, social media live vids, or some other type of corporate film or brand film). Before you approach professional video production companies, make a list of your requirements. This will help the conversation and allow each video production company to share insights into their services and how they can deliver your requirements. In a nutshell, these requirements will allow the video production company to ensure the right solutions are in place to allow your organization to have a successful video production project. 

2. Research And Shortlist Candidate Companies

Once you have defined your requirements, make a shortlist of all the video production companies that can handle your production. Speak with these video production companies and ask about their fee structure, timelines, and learn about their approach to corporate video production. Gauge how well they are suited to meet your needs, do they have the right experience, and can you see working with these people on an on-going basis to produce your corporate video production? This analysis will enable you to compare Apples to Apples and know all of the particulars before you choose the right video production company for your project. 

3. Review And Select Quotes

Once you have shortlisted two or three video production service providers and requested a quote. It is time to review the quotes provided - compare the number of cameras involved, what size crew they are proposing to use, do they understand your story, what is their proposed timeline is to complete and deliver your corporate video production. 

Once you are ready to move forward with the video production project, reach out to the video production company to begin the process. We recommend that you ask the selected video production company for a full scope of work in writing with their formal quote to eliminate the potential for budgetary or delivery surprises at a later date. Also consider how to edit and optimize these videos for social media platforms such as YouTube, Instagram Reels, Facebook, TikTok, and more.


I hope you enjoyed this article about what to know about video production before hiring a professional or company.

Interested in reading more articles about video marketing? 

Read My Blog Posts: 

- How To Make The Best Out Of A Time-Lapse Video

- Use Video Marketing To Keep Customers Content

More Lean Startup Life Lessons Below

Why Professional Video Production Is A Game-Changer For Conferences And Events

professional video production conference events

Picture this: You have poured time and effort into organizing the perfect conference or event, but what happens after the applause fades? How do you ensure your message resonates beyond the venue? This is where professional video production swoops in as your ultimate ally. A polished video not only captures the essence of your event but amplifies its impact, turning fleeting moments into lasting impressions. Whether it is for promotional purposes or creating a meaningful archive, video production can truly transform the way your events are remembered and shared. 

The Role Of Professional Video Production In Conferences 

Capturing The Energy And Highlights 

A professional video team doesn’t just record; they bring your event to life. From keynote speeches to audience reactions, every moment is captured with precision. These videos allow people to relive the most inspiring parts of the event or experience them for the first time if they couldn’t attend in person. 

Ensuring Top-Quality Visuals And Sound 

High-quality visuals and crystal-clear audio make all the difference. A professional crew uses advanced equipment to ensure your content looks and sounds impeccably, elevating the viewer's experience. No shaky camera footage or muffled voices—just premium production that reflects the professionalism of your brand. 

Creating a Narrative 

A professional team knows how to craft a compelling story. They don’t just compile clips—they curate a narrative that reflects the event’s goals, energy, and themes, leaving a lasting impact on your audience. 

Why Events Benefit From Professional Video Services 

Expanding Your Reach 

With professional video production, your event can go beyond the four walls of the venue. These videos can be shared across social media, websites, and email campaigns, helping you reach a global audience. It is an opportunity to showcase your expertise and connect with a wider community. 

Promoting Future Events 

Nothing entices potential attendees more than seeing the success of your previous events. A highlight reel filled with enthusiastic participants, engaging speakers, and exciting activities can be a powerful marketing tool for future conferences. 

Building Brand Credibility 

A sleek, corporate video production toronto reinforces your brand’s credibility. It shows that you value quality and are invested in creating memorable experiences. This builds trust with your audience and sets you apart from competitors. 

The Importance of Partnering with Professionals 

Expertise in Every Frame 

When you hire a professional team, you are not just getting videographers; you are getting experts who understand lighting, angles, editing, and storytelling. Their experience ensures that every aspect of your event is captured flawlessly. 

Tailored To Your Needs 

Every event is unique, and a professional team knows how to adapt. Whether you are hosting a tech conference or a gala dinner, they customize their approach to suit the occasion and deliver a product that aligns with your vision. 

Saving Time And Effort 

Organizing an event is already a monumental task. By leaving the video production to experts, you can focus on your attendees while they handle the filming, editing, and post-production. 

Making Events Memorable With Video Production 

Turning Content Into Engagement 

In today’s digital age, content is king. A professionally produced video not only captures the moments but transforms them into assets that engage and resonate with audiences across platforms. 

Highlight Reels And Social Media Clips 

Short, impactful clips from your event can generate buzz online. From Instagram Stories to LinkedIn posts, these snippets keep your event alive in the minds of your audience long after it ends. 

Live Streaming For Wider Participation 

Professional teams can also handle live streaming, allowing people who couldn’t attend in person to experience the event in real-time. This increases inclusivity and audience engagement. 

Conclusion 

Corporate video production isn’t just an add-on—it is a strategic investment that elevates your conferences and events to the next level. From capturing key moments to extending your reach and building brand credibility, a well-produced video has the power to leave a lasting impression. So, if you are looking to maximize the impact of your next event, partnering with a professional video production team is the way to go. After all, great events deserve to be remembered—and shared—in the best possible light.

Why Should You Buy Instagram IG TV Views?

why buy Instagram video views IGTV reels view count increase

No one mentions social media without saying Instagram, also known as IG. Instagram is the biggest platform for sharing pictures and videos across the globe. Companies and businesses use the platform to share their products with users. There are over one billion active Instagram users a month. These are people that are also using other social media platforms. 

IGTV is a feature in Instagram that allows fans to watch long videos from their favorite creators. It also allows you to interact with your fans in the comfort of your home. Buy IG tv views and likes ensures your account is always active by making it look more credible to viewers. Today some social media panels make buying reasonable likes and views easier. Continue reading this article to see how you can increase Instagram video views and IG Reels view count. 

Why Do You Need To Promote Your Content? 

Your content on social media is your brand. Social media today is used for social, educational, and business functions. With billions of people using social media daily, billions of content are released. Your content, therefore, must be unique to have the recognition it requires. To attract social media attention, you must have a large fan base. Building your brand requires patience and attention. 

There are well-known people from other places that automatically attract fans to follow their channels. What happens to you who are new to Instagram and need to learn how to go about it? The answer is simple. You can promote your account to give it credibility using the following ways. 

How to promote your Instagram account Need help attracting the followers you need for your Instagram? Look no further; here is how to boost IG followers and engagement in 5 ways: 

1.  Build Your Brand 

There are a lot of people today using Instagram to market their products. To put yourself on the map, you must have a brand. Branding gives your business a customized look that makes it unique. With time, your brand's consistency will grow on others who will eventually follow and like it. Releasing your brands on other social media platforms for exposure is also advisable. 

2.  Increase Your Presence Online 

Consistency is the key to winning fans to your account. Many fail because they give up after a few trials. Your consistency will attract traffic to your site. You can do this by hosting events through IGTV, where you can interact with a live audience. You can boost your brand by easily responding to questions asked by fans online concerning your products. 

3. Engage Social Media Promotion Services 

Everyone has a fair chance on social media. We see today’s babies born and already have an Instagram account with followers. Showing that there is a place for everyone. The beauty of social media is that fans can subscribe and follow more than one account at a go. If you have tried all other avenues to no avail, you can purchase IGTV views. There are different ways to buy Instagram IGTV views. views. biz offers a more straightforward method for purchase. 

How To Grow IGTV Views For Your Channel 

Before, Instagram was limited to short videos; however, since the inception of IGTV in 2018 (no Reels), creators now share long-form videos with their fans. Anyone looking to boost his brand on Instagram must learn the aspect of IGTV. The problem is it is very challenging to attract more views on IGTV, but some of the proven methods to do such in 2025 are as follows: 

1. Engage The Instagram Stories 

Using the Instagram stories option freely available on Instagram is the most efficient way to promote your IGTV. Your instastories show up to your fans automatically, and it is possible to link your IGTV videos on your instastories. This will send your fans to view and increase your views. 

2. Be Careful In Using The Hashtag

Instagram has made it easier to use hashtags that are relevant to each idea. Using hashtags ensures that your Instagram video appears on every page of the hashtag results. You can also create a hashtag that goes in hand with the topic you are showcasing. 

3. Have Great Content 

For your content to go viral on IGTV, it has to be outstanding. This is why some content goes viral while others don't get the attention needed. For IGTV views, the content must be great to ensure people are glued to it and can further share it to give you views. Quality content is the key to unlocking IGTV views. 

4. Time Your Video 

Timing is everything regarding social media, and IGTV is one of them. Posting at the right time gives your IGTV the views it deserves. It is advisable to put your content during peak hours. Follow the demographic information on Instagram to gauge who your audience is and when they will likely be online to view your posts. 

5. Be Creative With Your Thumbnail

Thumbnail is everything when promoting your content. Create a creative thumbnail to push your fans to watch you on IGTV. It would help if you grabbed people’s attention with your thumbnail. Customize your thumbnails to your videos to make them appealing. 

Why You Need To Buy IGTV Views 

To those starting on Instagram, having a large fanbase takes time. Your fans are your viewers. Having few fans translates to having few views. Having many IGTV views boosts your account among the many. A good number of views has a ripple effect of further engaging more views. Buying IGTV views ensures your content is shown to more and more users. 

Conclusion 

Instagram is one of the platforms where most people conduct their businesses. To reach a larger audience, one must have an account that looks credible and authentic. Sadly, the more views your IGTV has, the more it seems to function and be believable to others. For people facing the challenge of getting views on their IGTV, the option of buying views is readily available, and this can be done through Views .biz. You have many views to promote your brand on IGTV to attract more views, boost your sales, and further increase your profits.

Top 10 Tips For Creating Real Estate Video Ads

tips creating professional real estate video ads realty marketing

Introduction To Realty Videos

Did you know a recent surveys suggest that real estate listings with video ads attract an additional interest of up to 403%, with 60% more qualified leads, and 20% more clicks? If you are still not sure what a real estate video ad can do for your business, here is what you should know as a Realtor or property manager. 

Video ads offer two-fold advantages to realtors, which is they can attract more buyers to their listings and attract sellers to list their property with them. And that is what makes them stand out among many marketing options for real estate agents, landlords, or investors.

Interested in creating a video ad to showcase your listing, we top tips for you to make the best real estate video ad. 

1. Plan Before You Create A Real Estate Video Ad 

The beginnings of the project could be difficult. You want to do much but don’t know where to start. Don’t let that thought push you into video making without a strategy. Realtors are many, and their listing, walkthrough ads, or Q&S videos are already available for buyers to see. 

To attract the attention of buyers, you need a quality real estate video ad that is put together only after a strategic plan. The first step to quality videos is scheduling every process and enlisting all your needs to create real estate videos

2. Decide On The Format And Quality 

There may be realtors in your locality who are doing exceptionally well in the real estate business. Check their videos for quality, views, and comments of the viewers. That will give you insights into customer requirements. You can then use your creativity to make real estate videos. 

It is advisable to decide on the platform to market the real estate video ad in your video-making process. That will also help you decide on the format from the platform’s specification. The decision on the length of the video may be hard to take. Choosing a platform for your real estate video simplifies it for you as they have suggested lengths. 

3. Create A Budget For Real Estate Videos 

You need funds to start any project, and in the case of Real Estate Video ads, you need an appropriate budget to produce quality video ads that help you stand out among a crowd of realtors. 

You may quickly want to create real estate videos to help sellers list their properties and inform buyers about purchasing the available property. Although it is an excellent idea, don’t dive into it without first setting a budget. Divide the entire process of real estate ad making into segments and allocate funds for each one. 

4. Hire An Expert Videographer 

Yes, videographers can be expensive and may strain your video production budget. But since your focus is to make a quality video that will help you beat the competition, it is better to hire an expert who can give you premium quality. Moreover, they have the right equipment, professional software, and the expertise to guide you through the various processes of real estate video ad making and help you achieve your goals. 

5. Create Real Estate Videos That Are Unique 

How do you hope to benefit from a video similar to the one already available to the buyers? Also, It might have cost you a lot of money to produce it, but can buyers pay attention to monotonous real estate videos? I believe not. 

The solution to the problem is to make them attractive by producing different videos. Focus on your unique talent and showcase the video accordingly. As no two persons are alike —just being you could make an attractive real estate video. 

6. Expertly Edit Your Video 

Having the necessary clips for your Real estate video ads is only the first part. It would be best to edit it to pass on the right message and content to the buyers. 

There are several available video editors, and you can choose one. Alternatively, you can hire a professional editor, and his expertise can perfect the flow and add the soundtrack to help the buyer connect with the video content. 

7. Grow Your Real Estate Business 

It will help your realty company when you create professional real estate videos that will help you connect with a broader audience. You can achieve this by making videos people want to see. Use topics that interest the audience and feature your business too. There is no use in spending so much energy and money to make a video with zero benefits for your real estate marketing. Although the intention is to increase the sales volume, secure new leads, promote your brand, the excellent engagement you will get by including a CTA can always bring new visitors to your website. 

8. Know Your Audience 

If you can address the audience, you can connect with them, and I mean to say that you know what to speak only when you know to whom you are talking. Also, the audience will watch the entire video and check your website or request a showing if your video is relatable. One excellent way of handling this is by using metrics to create personas that look good with each listing and transfer it to where you market your video. 

9. Pass On Your Contact Information 

You have done it all; the video shows your brand name, logo, and a CTA with a link to your website. Is it also necessary to share your contact details with the real estate video ad? 

There is, just to be on the safe side. In the real estate business, you need to do all you can to bring prospective clients to you. The title and description are an excellent place to place your contact details and a backlink to your website. When someone searches for related content, they will find your video and a way to reach out to you. Always include all the specific details for your property listing to avoid missed opportunities. 

10. Choose The Right Tone 

You must appear confident and friendly to your viewer if they reach out to you. You may be sure of what you want to say, but you could stutter and miss your words up or go blank when you are in front of the camera. It is good to practice what you plan to say before the shoot to avoid re- takes. 

Alternatively, you can place boards just behind the camera so that you can read whatever you intend to say confidently and without a mistake. And above all, be yourself, and pretense will one day fail, and that could make it difficult for your audience to trust you. 

Ramp Up Your Real Estate Revenue 

Now that you read the ten tips to make compelling real estate video ads go ahead and work on it. Display your best clips and say the right things in the first three seconds of the video. That will make the audience watch the full video, and you are sure to get new leads and more business.

5 Reasons Why Businesses Use Video Marketing

why businesses use video marketing online

Today most people know that online marketing for small businesses results in growth and sustainability. This couldn't be more true. It is very important that video is included in the online marketing and digital advertising campaigns. 

You need to consider the following 5 benefits that you may not have previously considered with the addition of the online video content production into your existing marketing strategy. You can easily download video apps to get the chance of downloading the video of your choice for free from various vid platforms. 

1. Boosts Your Search Engine Rankings

You are profiting the needed backlinks for the main website with the creation and the distribution of the online video. This has a massive impact in the area of the search engine optimization for the better rankings on the Google, YouTube, Yahoo, Bing, Yandex, AOL, and DuckDuckGo. 

The better your ranking would be there over the time there would be greater inbound links that would be pointing out to your website. There would be some better rankings over the major search engines as this is the most valuable think for any of the smaller businesses. 

2. Gives You Greater Exposure To People Searching For Information On YouTube

One of the most popular search engines that are present online is the YouTube. YouTube is the second largest search engine in the world only to Google (and Google owns YouTube). 

While they know what they need as there are most of the browsers that usually go out with Google. While still being in this research phase they need to go to YouTube and search the rest. This would be providing you with the great opportunity in knowing how to get further exposure in front of this category of people. 

3. Online Video Can Be Done With Free Tools

Today, it is very easy to create the online videos that too for free. You can check out the online videos that are the tutorials for creating videos online and 9apps is the best way in downloading the tutorials for free. It is a lot easier than ever to inexpensively hire the freelance video experts for creating and distributing your videos with the advent of the outsourcing of the smaller businesses. 

4. Provides A More Dynamic, More Entertaining Marketing Medium 

There are people out there who are enjoying watching the videos instead of going through the texts since we are living in the visual society. This allows people who do not like to read still consume the marketing messages with the use of the online videos. You are therefore increasing the rate of consumption of your marketing materials by giving all people the different type of messages. 

5. Provides A Much Better Way Of Building Rapport

The massive value that is there with the establishment of the rapport in their marketing is a fact that is often not realized by the small business owners. It is usually your ability in quickly and deeply establishing the rapport with your prospects with video content at the root of the success of your marketing ability.

Unleash The Power Of Online Video Marketing

Digital marketing is getting more competitive around the world by the hour. Video marketing is an essential part of ensuring your business succeeds online and offline.

5 Ways To Generate Leads With Your Video

video marketing best ways to generate leads with videos

By providing informative and interesting video content online you can build leads to your business. Lead building with video is a good marketing strategy that helps your business to get noticed on YouTube, TikTok, Instagram, Facebook, LinkedIn, Threads, Twitter, Vimeo, Snapchat, and other top platforms. The prime goal is to get viewer attention to your video so that they will listen to what you are saying. If someone finds your video to be interesting, they are more likely to share it with their friends or through their blogs. This advertises your brand to more sources which finally result in bringing more leads to your business. 

With several online promotional videos and advertisements, grabbing a viewer’s attention even for a few seconds is not going to be very easy. That is why people prefer to buy YouTube views or traffic to get noticed in short order and increase demand generation for their business. But if you have a plan and some goals, it is not impossible either. You need to know how search engines recognize your video and how can you make your video visually appealing. 

Let's deal with the visual side of video lead gen first. 

5 Ways To Get Leads With Videos

1. Making Your Video Attractive 

Do you think all fascinating videos are shot by professionals and performed by experienced actors? You will understand that your assumption is wrong if you visit file sharing sites like YouTube and watch some of the popular content. You will be stunned to see that most of the popular contents are shot by individuals like you. You can also create your own advertising with a little bit of practice. 

2. Good Script Writing

The first thing you need is a script for your video. You need a small introduction and a detail explanation of your products and services. Include your contact information in between and as display banners. We can get your unique company video online quickly with some details of your product or service together with your company name, phone number and website if you have one. 

3. Shoot Great Video 

Now you are all set to shoot your own advertisement. If you don’t want to make your own video let us prepare a simple effective video for you and get it spread all over the Internet branding your business. You can use any video camera than offer a decent resolution or even a top new smartphone from Apple or Samsung. Get help from some websites on shooting techniques and lighting. Once you complete shooting, play the video on your computer and check if you need to reshoot something. You can edit this video by yourself or can hire a professional video editor. 

4. Making It Reachable And Shareable

Now you have your own video and you are confident that it can successfully promote your brand and generate some leads to your website. You are right that your video is good enough but how is it going to bring some viewership? You can make your video easily searchable by entering appropriate keywords and metadata. Your video title should contain keywords that are related to your business and make sure to use complete words. Also, include the word ‘video’ in your title. 

5. Get More Video Views

Once you are done with the above-said methods, you are all set to gain some viewership. Just place your video on YouTube and other video hosting sites as well as your own site if you have one and link them to your website. Make sure you respond to your viewers quickly as any viewer can turn into a potential customer. If you do this correctly you can have a 24 x 7 lead generation service spread all over the Internet. Direct response videos are proven to be very effective in a lead building as they get the viewer to take action. 

Conclusion 

Videos are excellent tools for generating leads and increasing business revenue. Keep these top tips in mind to improve your video lead gen campaigns.

How To Embed A YouTube Video In Html To Make It Responsive

how to embed youtube video html code responsive website

Do you want to make your website responsive by embedding a Youtube video? 

Well, that’s easy! 

When you have a responsive website then it becomes necessary to keep all the elements on your website perfect. These elements can be anything such as text, photos, and even videos. If you have an amazing Youtube video, there is no reason why you shouldn’t embed this to your website. A responsive video can further attract traffic to your website, thus, making it even more responsive. 

However, you cannot simply embed the video by making some changes in the properties of the video since it will show variations in different devices. For example, if a video is responsive in desktop then it is not necessary for it to be responsive in mobile devices. You have to make adjustments accordingly. 

But you need not worry about it because we have come up with step by step procedure to make it responsive on all the devices. So, let’s begin: 

1. Get The Embedded YouTube Video HTML Code 

To get the embedded Youtube video HTML, go to YouTube and search for the video that you want to embed on your website. Then click on the share button and select the option “embed” from the list of options that you get. Then just right click on the code and select on the copy button. This will get the code copied on your clipboard and you can paste it anywhere after that. 

2. Use The Code On The Website 

Access the website as an admin and then place the code wherever necessary. If you want to embed it in a blog post then simply paste it in the HTML section of your post editor. The code will be the one that you copied in the first step from YouTube. 

3. Modify The Code A Bit 

In order to make the embedded YouTube video more responsive, you are required to make some changes in it. You need to include a class that we will be making in the next step. After this class is included, the code will become optimized for all the devices. 

4. Making The CSS 

This is the step in which you will make the CSS property that you included in the code in the previous step. You need to make these changes in the style sheet file only. You need to specify things such as padding, position, height, width, and overflow in the property so that it can become responsive. 

And after these steps, your videos will become highly responsive to all the different types of devices. You can see the changes by changing the size of your browser or by accessing it through different devices if available. 

Furthermore, you can also use this process to make videos from other platforms responsive such as from Vimeo. 

But what if this method does not work for you? Then you need not worry about it since there is a method that is exclusively for making embedded YouTube video responsive in android phones. 

Making Video Responsive On Android Phones 

First of all, you are required to wrap the embedding code inside a
tag and then you need to specify the bottom padding as 50-60%. Then the next step is to specify the child elements such as the iframe and state the width and height as 100% and specify the position as absolute. What this will do is make the embedded elements to get expanded automatically. Guess what? That’s what we wanted! 


Start Embedding Your YouTube Videos 

A responsive website needs a responsive video to maintain its responsive behavior. Therefore, you need to make embed the Youtube video in the right way. 

So that is how you can make an embed a Youtube video on your website for both desktop and mobile devices to make it engaging for your visitors. We hope that you found it to be very helpful and will apply it in the future for your website. That is all we have for today.

3 Tips For Real Estate Video Marketing

real estate video marketing tips sell houses realtor home sales

Forget about blogging for your real estate business! Video marketing is the new trend in the real estate industry. According to research, a one-minute video is worth 1.8 million words.

Another study shows that by 2023 and early 2024, video traffic will account for 72% of all business and consumer traffic. If you haven't yet leveraged video in your digital marketing campaign, now is the time.

However, real estate video marketing is an art, and it requires careful planning for successful execution. In this light, keep reading for our top tips for implementing video marketing in your real estate marketing campaign.


Conduct Intensive Planning for Your Video Campaign

You aim to get some good real estate video marketing company that will make the cut in the market, right? This would require intensive planning. Below are the steps to take for thorough planning:


1. Define the Marketing Requirements

Decide on the message to be conveyed, your target audience, how best you want the idea to be delivered, and the preferred format. Get ready with this list before you meet your producer. This will help in your conversation and ensure that the producer understands and meets your expectations.


2. Shortlist a Production Company

When you have the list of requirements ready, you can go ahead and get the video production company that meets your threshold among the many you’ve identified. After this, sit down and draft a strategy on how to get the job done with the videographer.


3. Create a Compelling Story

Forget about the Y-video pitch stories you’ve read all over. Instead, get a compelling story that focuses on what is in the homebuyer’s mind. Here, you must take time and think about the feelings you’d want to evoke in your client.

Is it the fixer-uppers you are selling or the luxury houses? Are you making a promise of an affordable home for a first-time buyer or you’re offering a fresh start for a well-established family?

With that in mind, you need to take your time and brainstorm on several visuals that will perfectly capture your ideas and sell them most appropriately.


Invest in Production Quality

There are millions of agents online selling properties and houses. How will you scale above them? This is through a quality presentation. You need quality videos from a trusted videographer.

The essence here is to leverage on engaging and creative videos. These can be produced in-house or outsourced from reputable companies.

Any winning strategy in real estate marketing must leverage professional video production services. Let the house details be presented in the most appealing way possible.

Your prospective clients are asking, "Who is the best realtor near me?" Let your video content show them that you are the best real estate professional, and you'll realize more conversions and sales.


Hit Your Clients With the Wow Factor

Using a virtual tour software takes your prospective clients on a video tour of the beautifully finished bedroom. Let them see what makes the kitchen look appealing and worth investing in. Feature every aspect of the house that would convince your client to purchase it.

Ensure the video is spot on with clear calls to action. The clients should not struggle to understand what you’re communicating. Thus, make sure the videos are accompanied by visually appealing, informative, and enticing content.


Get Your Campaigns Right With Real Estate Video Marketing

The power in the video can be rightly harnessed in real estate video marketing. Employ our tips to run a successful video campaign for increased realty conversions and sales.

Contact us if you need an advertising package for your real estate marketing campaigns.

The Lean Startup Life Media Network Newest Blog Posts: