seo strategy blogger articles the lean startup life blog search engine optimization

One of the most affordable and effective ways to build business awareness and market your lean startup is search engine optimization (SEO), the process of improving your organic (unpaid) traffic on Google and other top search engines by ranking higher in results. It drives precious organic traffic to your website, which is the lifeblood of online and offline startups alike in 2024. 

Without organic site traffic, you have few alternatives besides paying a hefty price for paid traffic with Google Ads or other PPC options where ad bids are increasing. And if you aren't a pay-per-click advertising expert, a lot of that short term ad budget will be flushed down the toilet.

SEO isn't as simple as posting some articles and building some links though. It is a complex and ever-changing science that needs to be maintained daily, or at least monthly. You are only one month away at any given time from a catastrophic Google algorithm update that will crush your organic search traffic. That is why we have compiled some smart SEO strategy articles to help your lean startups stand out. We have also compiled a growing number of related articles on content marketing, blogger outreach, link building, search engine marketing (SEM), and pay-per-click (PPC) advertising from digital marketing experts around the world: 

SEO Strategy & Backlink Building Articles

- How Advanced SEO Tactics Help Dominate The SERPs 

- What To Know About Cloaking Websites And SEO Impacts

- How Bloggers And Business Flourish With Blog Outreach 

- 3 Tips To Increase Your Blog Traffic Fast 

What Is SEO Simplified?

SEO is the practice of optimizing websites and their content to improve their visibility and ranking on search engine results pages (SERPs). The goal of SEO is to increase the quantity and quality of organic (non-paid) traffic to a website from search engines. Here are some important aspects of SEO: Keyword research: This involves finding the right keywords to target for your website's content. You should choose keywords that your target audience is searching for and that are relevant to your content. 

On-page optimization: This involves optimizing your website's content to make it more search engine friendly. This includes optimizing your titles, meta descriptions, headings, and body copy for your chosen keywords. Off-page optimization: This involves building links to your website from other high-quality websites. This can help to improve your website's authority and visibility in search engines. Technical optimization: This involves optimizing the technical aspects of your website, such as site speed, mobile-friendliness, and crawlability. 

Content creation: Creating high-quality, original content is key to a successful SEO strategy. Your content should be engaging, informative, and relevant to your target audience. These are just a few of the key aspects of SEO. By implementing these strategies, you can improve your website's visibility and ranking on search engine results pages, which can ultimately drive more organic traffic to your website.

Smart SEO Strategy

SEO means playing the long game and pushing through unavoidable obstacles. You know that to get better over time you need to be able to accept temporary failure in SEO. It is perfectly okay if your website is no way near where you would like it to be, but it doesn’t mean it will never be, unless you lose hope after a few things don’t go your way. That is not what the SERPs game is all about. And that is certainly not what SEO is about. There might be setbacks, some expected, part and parcel of the game, and some you didn’t prepare for, setbacks that take you by surprise and bring you to point where you feel all is lost. And that is exactly the kind of thinking you want to avoid, for that is one of the biggest failures there ever will be.  And that is exactly the kind of thing we are here to prepare your website for and deal with things you’d rather not deal with, and focus on your work.  

SEO isn’t always easy. As long as you are in business, it is your business to strive to make your websites and blogs all better than they were before. It could be a full-time commitment to boost search engine optimization. And dare we say we are as committed as anyone to optimize sites around the world. We continue to chase what might seem impossible to others because giving up is simply not an option. Organic traffic to your business website from Google and other top search engines like Bing, Yahoo, AOL, YouTube, Yandex, Baidu, and DuckDuckGo are that important to success to avoid paying for expensive search engine marketing (SEM) with Google Ads or Bing Ads.

You may feel your hard work has undone by the recent spree of Google Core Updates and Spam Updates, and what not, but we have been persistent in our efforts to better this service and offer something truly remarkable. That one 3-pointer that eventually might win you the game, or so we hope. With high-quality content written by some of the finest writers keeping in mind your niche. With high DA sites on real English US websites and top customer support, unwavering commitment to deliver backlink building SEO results, and friendliness to match. 

You can’t win them all when it comes to search engine optimisation. But when you have had one, you ought to remember to get up and get back in the game, for the game will go on regardless, with or without you. The recent flurry of Google updates may have gotten you down but this is not the end. If you feel you put in your best efforts and they weren’t good enough, it is time give it all you have got and keep at it until the search engine optimization game is changed for your websites and client sites.

Only you live with the consequences of the SEO decisions you make and nobody else. It is then in your hands to decide what might be best for you, your online business, and your website. We can only go as far as giving you a jump start and a little something extra to keep you motivated and get you going during your SEO campaign.

SEO Like A Pro!

More SEO strategy articles coming soon from experts around the world, right here on The Lean Startup Life Blog.

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